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Discover the data, tactics and trends shaping successful prospecting in 2023 - based on 49.5 million emails.
Posted on: March 2, 2021
Reading Time: 2 minutes
Category: B2B marketing
If you are looking at scaling your business and wondering whether prospecting emails offer an effective way to harness new business, then our latest webinar is for you.
Our very own Lizzie Counihan (Head of Client Services) and Steve Harlow (CSO) are joined by Stephen Crane (co-founder of Sales Agents UK) to explore exactly how email prospecting stacks up against other ways to generate leads and scale your business.
Lizzie kicks off the proceedings with this candid opening:
‘Full disclosure: I love email.
It’s still the most cost-effective way to communicate with an audience of any size – and to get people to complete an action.’
But the frank discussion that follows is far from partisan. It explores how prospecting compares to other inbound/outbound marketing channels and how you can best use it to scale your business.
‘We found that with prospecting we can crank it up or scale it down to suit both our available resources and our requirements in terms of forecasts.
And what’s more we found that it could give us a reliable, consistent flow of leads when we needed this.
Sell more. Book a demo today.
Unlike with other channels we could protect our cashflow because we were in full control of our marketing cost and were able to maximise our return on spend by managing the number of incoming leads according to our ability to respond.’
Watch our webinar to also discover:
Full disclosure – we think you are going to love this webinar.
Darren Gooding
An up-to-date, relevant, and segmented database is the first secret to successful prospecting. And while reaching that goal can take …
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