
The December Dip: Why sales outreach shouldn’t hibernate
How can you survive the December Dip in sales? We discuss why B2B businesses should carry on prospecting during the seasonal slowdown.

The ultimate guide to email prospecting
We cover what email prospecting is, outline an email prospecting strategy and investigate some different ways to optimise results.

Sales action heroes: 7 reasons SMEs should outsource B2B prospecting
Be an SME action hero while your trusted sidekicks handle the grunt work. Here's why you should outsource your B2B prospecting.

How to sign off a sales email
Why a good closing line is important for sales emails, what makes a good sign off, and examples of great closers that get responses.

A wild west of prospecting: The 12 pitfalls of mass email
We reveal the top 12 dangers of high-volume, low-quality emails, and why you should be careful about picking your prospecting partner.

Go beyond name and company: How to nail personalisation in cold emails
How do you strike the balance between personalisation and automation? Here’s how to create good personalised cold emails.