The art of starting conversations.

We research and identify prospects, based on your specific target profiles.

We build targeted prospect lists with rich personal, business and social data.

We engage prospects on your behalf, generating qualified meetings for you.

B2B prospecting – as a service.

SoPro helps businesses to identify and engage with qualified prospects.

Our experts target, research and engage prospects on behalf of your sales team.

Prospects are engaged on a 1-to-1 basis with personalised, conversational introductions, designed to flow naturally into your sales pipeline.

We are reliable, budget friendly and scalable.  

Welcome to the future of B2B sales.

Our totally bonkers 60 second explainer video.

Headline results

686422/ 100%
Prospects Engaged
309576 / 45.10%
Open Rate
66411/ 9.7%
20865/ 3.04%
Cost Per Lead

Great clients.  Great stories.  

  • “Axonn trialled SoPro in Q2 2015.  The service rapidly earned it’s stripes and we have identified, engaged with and signed an impressive client pool directly through SoPro activity. SoPro now represents one of our primary sales channels for direct B2B outreach.  Such has been the success, Axonn has partnered directly with SoPro to offer the service to Axonn’s B2B clients.”

    Fergus Parker CEO - Axonn Media
  • “We decided to use SoPro to promote an HR breakfast event we were hosting, ideally finding 16 people to attend. The results were even better than we expected, so much so we had to put on another event later that morning, and we even managed to fill a future date with those that couldn’t make it”  

    Matthew Mitten Partner - Second Sight
  • “I trialled the SoPro service as an alternative to direct hire. Great stats and an awesome team mean I won’t be switching the service off any time soon.”

    Phillip Hawkins Managing Director - ColourMeSocial
  • “We first started working with SoPro back in April and the response was so good we had to actually pause our activity to catch up with the projects we won. It is not just the results we are impressed with, but the on going advice and support we have received, it feels more like a working partnership”

    Timothy Cumming Founder - Working Beautifully
  • With a large potential customer base but a relatively small team, we wanted to scale our sales without building our internal business development operation. SoPro have managed our email outreach effectively, meaning that we have had a steady stream of new leads; we’ve continued to work with them and it’s been a good investment.

    Tom Davenport Co-Founder - Talentpool
  • I spend most of my time designing so to have SoPro doing my prospecting not only saved me time, but also helped me avoid a task I really don’t enjoy!

    Chris Hollands Owner
  • Thank you SoPro team, we are very happy with the results we have seen from our campaign and can’t wait to kick off another campaign!

    Ben Tresham UK Sales Director
  • We were not expecting to get as many responses as we did and have already closed some significant business from the leads provided. By having SoPro initiate the engagement, we can then carry on the conversation to build the relationships with the right people.

    Simon Smith Director
  • SoPro enabled us to identify, at scale, the senior people we needed to talk to and make contact with them from cold. We were able to build our own, entirely relevant, contact base to feed our communications and client nurturing program. The targeted social prospecting and personal email campaigns that go with this service mean that SoPro is first place we'd go to open up new markets.

    Sean Campbell Business Development Director
  • I really like the level the detail you receive in the reports from SoPro, the service runs like clockwork and the team really know how to get results. The campaign was a complete success and we are expanding our use of SoPro later this year.

    Sheila Mitham Client Services Director

Some of our clients

Client case studies – 2017 / 2018.


Bringing you a stream of new features, industry intel, pearls of wisdom, stats, facts, findings
and conclusions direct from our experts.

Something to shout about
Something to shout about
We’re foaming at the eyeballs in anticipation of our first major exhibition presence next week. The
Is your data radioactive? - SoPro Insight
Is your data radioactive? – SoPro Insight
In 1907 the prominent physicist Ernest Rutherford first expressed the principle of radioactive Half-Life. Fast forward
SoPro solves the December dip with improved festive prospecting
SoPro solves the December dip with improved festive prospecting
With Christmas just around the corner, our attention turns again to strategy. You might remember last
SoPro’s new HQ2 is go!
SoPro’s new HQ2 is go!
Today our huge new 3,000 sq. ft office opened – and we are just so excited.
SoPro HUB offers you real-time performance visibility and CRM integration
SoPro HUB offers you real-time performance visibility and CRM integration
Myself and the SoPro dev team are proud to welcome the latest addition to the SoPro
So many lead generation channels (but so little time)
So many lead generation channels (but so little time)
In many ways we’ve never had it so good. There are so many lead generation channels
What 1M emails can tell you about the best time to send your prospecting emails
What 1M emails can tell you about the best time to send your prospecting emails
Excuse us while we blow our own trumpet a little. When it comes to cross-vertical, global
What is Social Prospecting?
What is Social Prospecting?
Just a quick post today, lots of definitions popping up online around the term Social Prospecting…
What’s in a SoPro Email?
What’s in a SoPro Email?
I read a lot of clickbait articles offering 7 top tips for a perfect email or
60 Second SoPro - Explainer Animation
60 Second SoPro – Explainer Animation
SoPro – Social Prospecting 60 Second Explainer Video Huge thanks to Oliver Trace and team at
Face Value
Face Value
I had an incredibly interesting conversation this week with a long-standing London based client. Aside from
New LinkedIn changes - Jan 2017
New LinkedIn changes – Jan 2017
It’s a new day, it’s a new dawn, it’s a new year… and you’re feeeeeling good.
Holiday Prospecting - The Ideal Schedule
Holiday Prospecting – The Ideal Schedule
There’ a lot to be said for blazing a trail.  Beating a personal path to glory.
Are chaser emails worth it?   The stats.
Are chaser emails worth it? The stats.
I went to three sales meetings today. Not that I’m a particularly accomplished sales person. Our
SoPro Insights Series
SoPro Insights Series
We get to see a lot of interesting stuff. Okay in the grand scheme of our
SoPro - Leveling Up
SoPro – Leveling Up
It’s been an incredible year so far. We’ve seen an avalanche of platform development, service improvements
LinkedIn connect campaigns - Don't risk it.
LinkedIn connect campaigns – Don’t risk it.
No matter what the shiny salesperson tells you.  Nothing makes it okay to send 1000 connection requests
SoPro Link
SoPro Link
It’s a common situation… Yet another fantastic response rolls in from your SoPro prospecting campaign.  It’s the third