Your B2B email
marketing agency

Sopro’s B2B email marketing services are a sophisticated and cost-effective way to drive new sales opportunities.

We build bespoke email outreach campaigns that align with your goals, are highly personalised for each prospective customer, and are continually optimised.

We write the emails and build your campaigns, but emails come from your team, with replies landing in their inbox. Contact prospects directly at scale and drive sales calls from your target market.

Power your pipeline

We’re email marketing experts

We’ve been revolutionising B2B email marketing for almost a decade. You’ll get a dedicated team of experts who between them have experience running over 22,000 outbound email campaigns.

We’re an email marketing agency with a difference, blending a managed email service with advanced tech, best-in-class data, powerful integrations, and layering additional touchpoints to increase results.

86% of 400 B2B buyers surveyed say email prospecting delivers “good to excellent” ROI.

*The State of Prospecting 2024

Email marketing case studies

“The team we work with are really super dynamic, and incredibly responsive. When you’re outsourcing a key part of your business, you have to trust those people.”

Read success story

“Working with Louise and Sasho at Sopro has been great; they conduct regular review meetings to inform us where we are with any particular campaign. With the input from the team it’s a great win for everyone.”

Read success story

“What really stands out is the campaign team. Simon and his team are seriously good in terms of giving advice and being proactive. They are always looking to improve the performance of the campaign.”

Read success story

Email marketing services that drive results

We take care of the prospecting, increasing business efficiencies with a consistent stream of sales enquiries. Meanwhile, your team can focus on nurturing and closing deals, closing more sales, and driving growth.

Sopro’s team creates and optimises your cold email marketing strategy, building effective campaigns that fill sales funnels with a reliable flow of qualified leads. Unlike lengthy inbound marketing efforts, our experts drive sales calls through direct contact with your potential customers, and onboarding takes as little as three weeks.

Here’s how our email marketing services works:

Email was rated the most reliable channel for driving leads by B2B buyers.

*The State of Prospecting 2024


Not your average B2B lead gen agency

The benefits of working with Sopro speak for themselves. But here are just some of the upsides of
letting us look after your B2B email marketing services.

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Focussed and fully managed

Sopro won’t hand you a login to a list of leads. Instead, you’ll get a dedicated team of experts supporting you with almost a decade’s worth of experience. Then, a steady stream of leads for your team to close. Laser-focused on lead gen, your goals are our business. 

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Drive efficiencies and growth

Finding relevant target audiences and running a successful multi-touch campaign takes time and resources - so leave it to us. We top up areas that aren’t as effective so you can hit your targets. More big-picture selling, less time prospecting. 

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Control your data forever

Directly contact your ideal prospects with a multi-channel approach, then keep the data forever. An entire audience that matches your ICP, ready to download - anytime, anywhere. You just can’t buy that kind of data.

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Proven and predictable pipelines

Unlike inbound lead sources which can take time to see a return, our outbound campaigns generate a reliable flow of leads to fill your sales pipeline in just a matter of weeks. Flexible, scalable and more cost-effective than a permanent hire.

5 of 5

Test and expand efficiently

Tap into new markets or areas which didn’t bear fruit before. Deliver leads to remote salespeople so they can sell from anywhere. Test the market, set benchmarks and blow your global targets out of the water.

Our campaigns cost the equivalent of an SDR or less. But unlike lengthy onboarding and
long-term hires, our service is flexible and versatile.

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Hot sales enquiries, straight to your inbox

The difference with Sopro is our email marketing experts build outreach campaigns that are laser-focused on your goals, highly personalised per prospect and continually optimised. Here’s what you’ll get:

Sales qualified leads 

High-intent leads who’ve replied to your campaign, are ready to buy and are waiting for a call with your sales team.

Marketing qualified leads 

Empower marketing teams with powerful audience insights. Convert leads who’ve positively engaged with your campaign and shown purchase intent, but need a little nurturing. 

Portal with tech integrations 

Powerful tools like IP match for seeing who’s hitting your site, Adsync to seamlessly target your B2B audience with paid ads on B2C channels. Personalised web chat, CRM sync and more.

Your audience, your exclusive leads 

Leads are exclusively yours and earned from a unique outreach journey in your campaign. Just warm responses from prospects in your campaign. Ideal for converting into sales.

Fully compliant campaigns that scale 

A live, hand-picked audience is created exclusively for your campaign, using fully compliant data and processes. Our technical set-up is also best-in-class, ensuring a high delivery rate.

Your data, always 

An entire audience of engaged prospects and a rich wealth of data — including their emails, phone numbers, social profiles, and campaign and web activity — are yours to keep.

Track prospects with results dashboards

Access real-time results with campaign dashboards and sync up with your website and workflows. Track a prospect from your email to your website and monitor their activity. 

The most advanced email sequences

We send the right email, at the right time to each prospect - you just keep an eye on your inbox. Each email benefits from the 86 million we’ve already delivered. 

Powerful, dynamic email marketing data

Sopro’s secret sauce is a special blend of experience, data and technology. We’ve built a world-class tech system that collates and verifies data from multiple sources to build a brand-new, bespoke list for each client. Here’s how it works:

We’ve built our very own big data solutions with multiple layers of algorithms, masses of website crawl data, and multiple email verification systems. Plus we’ve  partnered with market-leading providers of specific datasets.

On top of all this, we use IP matching to add relevant but previously unknown prospects and companies to your dataset.

Finally, our in-house Compliance Officer ensures we adhere to all relevant regulations, including GDPR, CAN-SPAM, CCPA, and all other relevant guidance.

This means we have up-to-date, compliant contact details for every contact. And 160 data points ensure we zero in on your target persona, creating a tailored and targeted email list.

26,000+ business
22,000+ campaigns delivered
80 million emails sent

Email tech you can trust

Sopro compliments your existing campaigns with easy audience exclusions and effortless integrations.
Synchronise your outreach with your website and CRM.

Sopro integrates with all market leading CRM platforms

Transparent reporting
and insights

Log in to the Client Portal anytime and access a wealth of data. Full control and transparency, at your fingertips: 

  • Approve messaging before going live and easily exclude audience segments
  • Access all audience interactions. Gain insights and feedback around prospects, buyer intent, your target market and content.
  • View campaign results and ROI, whilst we proactively suggest improvements

Ready for a warmer conversation?