Product tour
Your portal for insights and control.
Through the live portal you’ll have 24/7 access to live campaign stats, powerful audience insights, and a full suite of compliance tools that can transform the value of your business or sales team. All backed by our expert team. We’re serious about helping you sell more.
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01. Dashboard
Live campaign updates 24/7From here you'll have an overview of your campaign performance, both current and all time. You'll also be able to access all of the Sopro technology, including powerful marketing tools, insightful reports and the ability to shape your campaigns.
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02. Onboarding
Setup in as little as 2 weeksA lot of work goes into setting up a campaign. Fortunately, you don’t have to do any of it. Setup takes 14-21 days and the sopro portal gives you a real time status report across all stages and tasks as your campaign gets ready for launch.
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03. Source perfect prospects
Review and approve or automateWe research and qualify each new prospect based on your brief. We then source and verify their contact details before queuing each prospect for one-to-one engagement. You can approve each one in turn, or swich to auto-approval.
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04. Audience insights
Social insights at a glanceHere you can gain valuable insights about your target audience. Discover influencers, business pages, and social media groups that your prospects follow and engage with. Create content and join conversations to add value and nurture your leads.
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05. Account based marketing
A single overview of every companyYour centralised view of every target organisation, with a company overview, linked social media accounts and a live news feed. You can view all known prospects in a company and track the full trail of messages, opens, responses and actions.
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06. Manage exclusions
Easily exclude companies or peopleWe'll build you the perfect list of prospects based on your criteria, but there will always be people you'd rather we didn't contact. Easily add exclusions by company or individual level.
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07. Email templates
View and sign off of all emailsOur experienced writers excel at crafting personalised, conversational messages that address the challenges you solve. Here you can review and approve templates, and compare results by message stage, subject line, or template.
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08. Campaign reports
Detailed performance metricsYou can view campaign reports by message stage, company size, job title, industry, even day by day. Your team look at this too - it's just one part of optimising every aspect of your campaign.
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09. Compliance centre
Watertight complianceOur campaign compliance centre offers compliance tools such as subject access request (SAR) extracts, legitimate interest assessment documents, unsubscribe management and notifications, and template responses for frequently asked questions.
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10. CRM integration
Simple CRM set-upSopro integrates directly with Salesforce, HubSpot, Pipedrive, and Zoho. Prospects feed directly into your CRM and are assigned to sales agents.
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11. Campaign inbox
Stay informed of all responsesMaintaining visibility of the responses and leads reaching each sales rep can be a challenge when running large campaigns supporting multiple sales reps. The campaign inbox allows managers to dive into all responses and agents in real time.
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12. Web analytics and notifications
Get notified about website visitsSopro gives you detailed data about web visits by individual prospects from your campaign - set goals to get alerted when one of your ideal customers shows buyer intent.
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13. Nurture leads
Generate additional leadsTrack all of your manual lead nurturing activities in the Sopro Portal, using the Sopro tool kit. For example, if you’ve been alerted that a lead is perusing your pricing page but they haven’t yet replied to your email, you can see that and spend more time developing that lead.
Sell more
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