Insanely actionable ways to prospect for B2B leads – and one way you’d truly be insane not to use
We now deliver: 1m qualified and engaged B2B leads each year, Open rates that are consistently above 40%, Lead rates averaging between 4% and 7%
The art of prospecting: 7 tips and 10 nuggets to write the perfect B2B prospecting email
How to write the perfect prospecting email? Always check your awesomeness, keep the word count down and the words short, don’t try too hard
B2B prospecting results by department and seniority
What effect does your potential prospect’s position in a company have on your chances of success in securing that critical first meeting?
Prospecting mails: is there any correlation between open rate and lead rate?
Is there a direct correlation between open rate and lead rate? We investigated if campaigns with higher open rates produce more leads
Which sector delivers the most B2B leads from email prospecting?
I’m about to tell you exactly which sector yields the most, and the least, qualified leads from an introductory b2b mail.
What effect does gender have on lead generation?
We take a look at whether gender can affect the generation of leads in B2B email prospecting campaigns, based on 10,000 emails.