Sopro supports your existing sales strategy by plugging in a reliable flow of leads and improving sales efficiencies.
Sales reps spend the equivalent of an entire day each week writing emails. But they are not experts at this part of the pipeline: HubSpot research revealed 40% of reps cite prospecting as the hardest part of their job.
What if you could give them that day back, and hand prospecting to an outreach expert? With Sopro, outreach becomes a cost-effective channel in its own right and sales teams spend their days closing more sales.
Sales reps don’t have time to focus on prospecting. Even SDRs don’t always follow up as often as they should; 70% of sales email chains stop if they don't receive a reply. Despite this and SDR support, the average sales rep only spends a third of their day actually selling.
With Sopro’s enhanced processes and industry leading tech, subject experts work on each stage of prospecting. Your business development is enhanced with a new, reliable and cost-effective channel.
The Sopro service plugs into existing tech stacks and ways of working to improve efficiency, solve outreach, and drive more sales.
Hosting, creating and maintaining a prospecting database is costly. The data quality diminishes quickly over time, even with regular data-feeds and cleansing practices.
The average person changes jobs - either company or role - every three years. So if a database isn’t live, half of the data is obsolete in 18 months. Even with updates, most databases only refresh tranches - leaving outdated information behind
Sopro eliminates these issues and provides real-time data for all lead generation activities. We build a bespoke list of prospects that exactly match your customer criteria from multiple live sources.
Not only are response rates are far higher, but your brand reputation remains protected.
A Sopro campaign comes with a dedicated team of experts. We want these
experts to feel like an extension of your team.
Client account manager
Data reporting and management
Tech
Campaign operations manager
Compliance
Specialist copywriter
Our client portal gives you control and transparency of your prospecting campaign.
Your Sopro portal allows you to adjust targeting, review and exclude prospects at an individual or company level, approve email templates, and tracks your onboarding status live.
The Sopro portal features real-time campaign reporting. Exportable in multiple formats, segmented in multiple ways. You can dive into the message history of every single contact.
An expert team and an intuitive portal make campaigns really user-friendly. But we know that one size doesn’t fit all, so our tech team will customise solutions to match your needs.