Prospecting

4 minutes

September 25, 2018

Which sector delivers the most B2B leads from email prospecting?

I’m about to tell you exactly which sector yields the most, and the least, qualified leads from an introductory b2b mail.

Prospecting

4 minutes

July 24, 2018

What effect does gender have on lead generation?

We take a look at whether gender can affect the generation of leads in B2B email prospecting campaigns, based on 10,000 emails.

CPL

5 minutes

July 3, 2018

Does size matter? B2B lead rate by company size

What analysing the emails sent to 1 million prospects can tell you about the lead rate you are likely to get from small, medium and large businesses.