Location:
UK
Product/Service:
Team and individual staff development geared at managing change and business transformation
Deal cycle:
6-12 months
Location:
UK
Company size:
Mid to large
Role/Function:
C-suite & Director level HR roles
Intoo help companies develop the potential of their employees. They partner with companies getting to the heart of their business challenge, providing customised solutions.
Identify and engage with senior roles within HR Learning and Development and Talent Development, introduce the Intoo proposition and invite prospects onto a phone call to discuss further.
Here's how the campaign performed across each of the industry verticals and company size brackets in scope.
Sector | Prospects | Opened | Opened % | Responses | Response % | Leads | Lead Rate % | Cost Per Lead |
Financial Services | 1028 | 858 | 24.5% | 133 | 12.9% | 31 | 3.0% | 66.32 |
Information Technology and Services | 496 | 440 | 25.7% | 72 | 14.5% | 20 | 4.0% | 49.6 |
Nonprofit Organization Management | 473 | 346 | 22.2% | 94 | 19.9% | 32 | 6.8% | 29.56 |
Retail | 422 | 303 | 20.8% | 59 | 14.0% | 8 | 1.9% | 105.5 |
Computer Software | 333 | 323 | 28.6% | 53 | 15.9% | 9 | 2.7% | 74 |
Marketing and Advertising | 311 | 334 | 30.9% | 52 | 16.7% | 20 | 6.4% | 31.1 |
Law Practice | 302 | 386 | 38.2% | 57 | 18.9% | 15 | 5.0% | 40.27 |
Higher Education | 291 | 178 | 18.3% | 36 | 12.4% | 14 | 4.8% | 41.57 |
Insurance | 289 | 241 | 25.6% | 45 | 15.6% | 11 | 3.8% | 52.55 |
Construction | 254 | 247 | 28.8% | 42 | 16.5% | 10 | 3.9% | 50.8 |
Company Size | Prospects | Opened | Opened % | Responses | Response % | Leads | Lead Rate % | Cost Per Lead |
51-200 | 1300 | 1163 | 28.0% | 273 | 21.0% | 88 | 6.8% | 29.55 |
201-500 | 2417 | 1972 | 24.5% | 414 | 17.1% | 114 | 4.7% | 42.4 |
501-1000 | 1889 | 1499 | 23.6% | 306 | 16.2% | 89 | 4.7% | 42.45 |
1001-5000 | 3606 | 3127 | 25.4% | 497 | 13.8% | 148 | 4.1% | 48.73 |
5001-10,000 | 308 | 261 | 23.9% | 37 | 12.0% | 8 | 2.6% | 77 |
10,001+ | 555 | 461 | 23.7% | 49 | 8.8% | 8 | 1.4% | 138.75 |
Get to know us a little better, book your demo call with one of the team to learn more about the talent and technology behind Sopro.
We can help you save time and money by getting you the best leads for your sales team. Don't take our word for it, find out how with a free demo.