One pack, seven hot resources

Get your free sales pack to give your team the edge this summer

icn
icn

How Inbound FinTech used SoPro campaigns to drive sales without building out internal business development teams

Company profile

Location:

UK

Product/Service:

Mobile Marketing, Website Conversions, Apps and Games

Deal cycle:

/

Target profile

Location:

UK

Company size:

2 - 500

Role/Function:

Senior Management and Marketing Roles

How Inbound FinTech connected with key decision-makers using Sopro

Headline results

logo-coral
$102 cost per lead
logo-coral
3% lead rate
logo-coral
9% response rate
logo-coral
£64 cost per lead 3% lead rate 9% response rate

Company description

Inbound FinTech are a full service digital marketing agency and fully certified Google Partner, working with all sized businesses and applying advanced marketing techniques to drive high value visitors/users to apps, games, e-commerce websites, products and services.

Focusing on innovative customer engagement, Inbound FinTech looks beyond traditional channels and offer customer life-time value models concentrating on initial conversion, retention and revenue per user (ARPU), using not just track initial conversion – they focus on ROI by channel and user type.

Objectives

  • To engage small to mid size business stakeholders
  • To invite mobile strategy conversation.

Campaign performance breakdown

Company Size Prospects Open Rate % Response Response % Leads Leads % Cost per lead
1 – 101 171 81.9% 21 12% 6 3.51% £57
11 – 50 1257 53.7% 129 10% 48 3.82% £52
51 – 200 1055 41% 81 8% 26 2.46% £81
201 – 500 343 35.3% 17 5% 8 2.33% £86

Explore other success stories

c2

Voucher Cart

VoucherCart is a cloud based service allowing businesses to create, promote and sell their gift vouchers, tickets and other products/services…

c2

Landmark Technologies

As one of Ireland’s leading IT outsourcing and Cloud Service Providers, Landmark provide companies with expert IT solutions. Whether they…

c2

SPI Pharma

For over 75 years, we have supplied the pharmaceutical industry with highly engineered products and innovative solutions that improve the…