The secret strategies for supercharging your B2B sales emails: all backed by hard-hitting data.
Location:
US
Product/Service:
SAAS platform
Deal cycle:
6 months
Location:
US
Company size:
200+
Role/Function:
Senior Business Continuity and Business Resilience roles
Alertsense offer a SaaS platform to help mid to large organisations notify citizens or staff of fire, hurricanes and other disasters. Their platform is particularly helpful for companies with lots of locations manage risks and alerts.
Due to having a niche and difficult to find potential client persona, Alertsense spent too much time sourcing prospects to get in touch with. Sopro are reaching a higher volume of the right people with their accelerated prospect identification processes, leaving Alertsense to focus on following up with replies and selling.
Sector | Prospects | Opened | Opened % | Responses | Response % | Leads | Lead Rate % | Cost Per Lead |
Hospital & Health Care | 622 | 520 | 24% | 72 | 12% | 24 | 4% | $52 |
Financial Services | 295 | 179 | 18% | 37 | 13% | 4 | 1% | $148 |
Construction | 290 | 256 | 25% | 33 | 11% | 7 | 2% | $83 |
Banking | 172 | 92 | 15% | 18 | 10% | 5 | 3% | $69 |
Utilities | 134 | 103 | 21% | 13 | 10% | 4 | 3% | $67 |
Hospitality | 131 | 142 | 31% | 25 | 19% | 4 | 3% | $66 |
Retail | 127 | 119 | 28% | 23 | 18% | 4 | 3% | $64 |
Transportation/Trucking/Railroad | 109 | 87 | 22% | 9 | 8% | 4 | 4% | $55 |
Restaurants | 75 | 91 | 34% | 8 | 11% | 1 | 1% | $150 |
Oil & Energy | 65 | 66 | 27% | 5 | 8% | 3 | 5% | $43 |
Company Size | Prospects | Opened | Opened % | Responses | Response % | Leads | Lead Rate % | Cost Per Lead |
201-500 | 641 | 565 | 25.0% | 70 | 10.9% | 16 | 2.5% | $80 |
501-1000 | 554 | 418 | 21.1% | 51 | 9.2% | 16 | 2.9% | $69 |
1001-5000 | 532 | 460 | 23.8% | 71 | 13.3% | 17 | 3.2% | $63 |
5001-10,000 | 232 | 185 | 23.3% | 40 | 17.2% | 11 | 4.7% | $42 |
10,001+ | 271 | 208 | 22.3% | 39 | 14.4% | 11 | 4.1% | $49 |
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