Ddaas

  • At Ddaas we know your data can go a lot further, actually creating a lasting impact on your business.
  • We bring all of your data together – from internal to cloud systems – for a full analytical view of your business.
  • We deliver a real solution that works for all your team members and is fully integrated, not isolated.
  • We manage the tech so you don’t have to.
Objectives
  • The purpose of this campaign is to identify senior BD, Marketing and leadership roles within the the target industries, introduce the Ddaas brand and proposition and invite the prospects to a brief call to discuss further.

Managing Director

“What we like best is the flexibility SoPro offer, to date we have run 8 campaigns with different targeting and messaging. Much better than us doing it internally.”
Company Profile

Location: UK
Product/Service: The Ddaas software helps business grow using their own data by either increasing revenue or decreasing costs.
Deal Cycle: Up to 1 year

Target Profile

Location: UK & Ireland
Company Size: 11 – 500
Role/Function: Senior BD and Marketing roles

Results

PROSPECTS ENGAGED

OPEN RATE

RESPONSES

LEADS

COST PER LEAD

Campaign stats
Sector Prospects Open Rate % Response Response % Leads Leads % Cost per lead
Information Technology & Services 1520 39.3% 165 10.9% 99 6.5% £30.71
Information Services 835 40.5% 184 22% 49 5.9% £34.08
Telecommunications 620 31% 54 8.7% 11 1.8% £112.73
Pharmaceuticals 290 31.7% 43 14.8% 6 2.1% £96.67
Logistics & Supply Chain 288 22% 17 5.9% 2 0.7% £288
Broadcast Media 179 36.2% 28 15.6% 3 1.7% £119.33
Gambling & Casinos 56 40.9% 10 17.6% 3 5.4% £37.33

 

# Employees Prospects Open Rate % Response Response % Leads Leads % Cost per lead
11 – 50 2075 38.3% 318 15.3% 108 5.2% £38.43
51 – 200 1339 32.4% 141 10.5% 51 3.8% £52.51
201 – 500 343 31.7% 38 11.1% 14 4.1% £49