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Alertsense

Company Profile

Location: US
Product/Service: SAAS platform
Deal Cycle: 6 months

 

Target Profile

Location:US
Company Size: 200+ staff
Role/Function: Senior Business Continuity and Business Resilience roles

Company Description
  • Alertsense offer a SAAS platform/product to help mid-large organisations notify citizens/staff of fire, hurricanes and other disasters, and it also helps companies with lots of locations manage risks/alerts.
Objectives
  • Introduce the Alertsence brand and proposition and invite the prospect into the first stage of the sales process. In this case a brief call to understand a bit more about the platform and it’s relevance.
Headline Results

PROSPECTS ENGAGED

OPEN RATE

RESPONSES

LEADS

COST PER LEAD

Campaign Performance Breakdown

Here's how the campaign performed across each of the industry verticals and company size brackets in scope.

Sector Prospects Engaged Opened Opened % Responses Response % Leads Lead Rate % Cost Per Lead
Hospital & Health Care 622 520 24% 72 12% 24 4%  $52
Financial Services 295 179 18% 37 13% 4 1%  $148
Construction 290 256 25% 33 11% 7 2%  $83
Banking 172 92 15% 18 10% 5 3%  $69
Utilities 134 103 21% 13 10% 4 3%  $67
Hospitality 131 142 31% 25 19% 4 3%  $66
Retail 127 119 28% 23 18% 4 3%  $64
Transportation/Trucking/Railroad 109 87 22% 9 8% 4 4%  $55
Restaurants 75 91 34% 8 11% 1 1%  $150
Oil & Energy 65 66 27% 5 8% 3 5%  $43

 

# Employees Prospects Engaged Opened Opened % Responses Response % Leads Lead Rate % Cost Per Lead
201-500 employees 641 565 25.0% 70 10.9% 16 2.5%  $80
501-1000 employees 554 418 21.1% 51 9.2% 16 2.9%  $69
1001-5000 employees 532 460 23.8% 71 13.3% 17 3.2%  $63
5001-10,000 employees 232 185 23.3% 40 17.2% 11 4.7%  $42
10,001+ employees 271 208 22.3% 39 14.4% 11 4.1%  $49