Location:
UK
Product/Service:
Learning & Development Platform
Deal cycle:
/
Location:
UK, South Africa, Singapore, UAE, Hong Kong, Australia, New Zealand, Sweden, Denmark, Norway, Netherlands
Company size:
51+
Role/Function:
/
Abintegro wanted to boost their sales in various markets, whilst using their own sales team. By engaging with sopro, they were able to scale up their outreach and target key areas with specific messaging.
ABINTEGRO provides businesses with engaging online technology & e-learning content for career management & transition. Hundreds of academic institutions, careers firms and businesses of all shapes and sizes use Abintegro to support the employability and career development needs of their people
Here's how the campaign performed across each of the industry verticals and company size brackets in scope.
Company Size | Prospects | Open Rate % | Response | Response % | Leads | Leads % | Cost per lead |
---|---|---|---|---|---|---|---|
Myself Only | 8 | 37.50% | 0 | 0.00% | 0 | 0.00% | NA |
1-10 | 9 | 66.67% | 1 | 16.67% | 0 | 0.00 % | NA |
11-50 | 66 | 40.91% | 7 | 25.93% | 4 | 6.06% | £ 33 |
51-200 | 252 | 42.86% | 44 | 40.74% | 21 | 8.33% | £ 24 |
201-500 | 1536 | 43.03% | 278 | 42.06% | 102 | 6.64% | £ 30 |
501-1000 | 1103 | 44.51% | 214 | 43.59% | 88 | 7.98% | £ 25 |
1001-5000 | 1642 | 40.13% | 260 | 39.46% | 103 | 6.27 % | £ 32 |
5001-10,000 | 481 | 34.30% | 66 | 40.00% | 22 | 4.57% | £ 44 |
10,001+ | 1360 | 37.72% | 127 | 24.76% | 26 | 1.91% | £ 105 |
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