Prospecting

23 minutes

January 31, 2024

The ultimate guide to multi-channel prospecting in 2026

Explore multi-channel prospecting benefits and strategy tips, because if you’re not taking a multi-channel approach to prospecting, you’re missing out.
Cold calling

18 minutes

January 25, 2024

Cold calling vs warm calling: the facts

Cold or warm calling? It may feel like a no-brainer for today’s savvy sales pro, but we reckon there’s a place for both tactics. Here’s why.
Cold email

10 minutes

December 14, 2023

Is email prospecting spammy? (Spoiler: not if you do it well)

Is email prospecting spammy? We debunk the myths of cold emails, and explore strategies for effective B2B email prospecting.
Email content

7 minutes

November 30, 2023

New rules in school: Google and Yahoo are teaming up to reduce spam

Stay up to date with the latest Google product updates. New changes in 2024 are affecting bulk email senders and cracking down on spam.
Outreach

8 minutes

October 24, 2023

The December Dip: Why sales outreach shouldn’t hibernate

How can you survive the December Dip in sales? We discuss why B2B businesses should carry on prospecting during the seasonal slowdown.
Prospecting

12 minutes

August 31, 2023

The complete guide to email prospecting: Strategies and best practices for sales success in 2026

Learn how to master email prospecting in 2026 with proven strategies for list building, personalisation, and multichannel outreach that get results.
Email content

5 minutes

July 28, 2023

How to sign off a sales email

Why a good closing line is important for sales emails, what makes a good sign off, and examples of great closers that get responses.
Prospecting

7 minutes

July 12, 2023

A wild west of prospecting: The 12 pitfalls of mass email

We reveal the top 12 dangers of high-volume, low-quality emails, and why you should be careful about picking your prospecting partner.
Cold email

22 minutes

July 6, 2023

Email personalisation: examples, strategies, tactics, and expert advice on getting it right

Follow the strategies, examples, and expert advice in our guide to email personalisation in cold emails to keep your pipeline and prospects hot.
B2B sales

13 minutes

May 30, 2023

How to avoid spam filters: getting your sales emails into inboxes

Avoiding spam filters and getting your emails to inbox is vital to successful email marketing and prospecting. We explain how its done.
LinkedIn prospecting

7 minutes

April 27, 2023

LinkedIn Sales Navigator: a beginner’s guide

Our beginner's LinkedIn Sales Navigator guide walks you through everything you need to know to get started with LinkedIn prospecting.
Outreach

7 minutes

March 16, 2023

Cold prospecting: how to approach prospects

Cold prospecting is an essential part of any sales process. But you need to know how to approach cold prospects in the right way.