Cold calling

7 minutes

June 7, 2021

Cold calling alternatives: better ways to generate leads

Tired of picking up the phone? We cover six cold calling alternatives that drive business just as quickly, and improve leads along the way.

Email content

3 minutes

May 21, 2021

Eliminating jargon: the need for simple prospecting

Find out why jargon has no place in prospecting and how you can make the most technical of pitches short and sweet.

Email content

4 minutes

May 18, 2021

In praise of plain text emails

Which is more effective as a prospecting message, an email, or a LinkedIn post: plain text, image, video? Find out why plain text works.

B2B marketing

4 minutes

May 7, 2021

8 secret LinkedIn hacks for promoting content

Find out the eight secret hacks you can use to ensure your content gets seen by more of the people you are prospecting to.

How your data insertions are killing your prospecting results
Email content

3 minutes

May 4, 2021

How your data insertions are killing your prospecting results

Is the data you are inserting into your emails killing your prospecting results? Let’s find out if you come across all human or all replicant.

Go short or go home: why wordcount is killing your biz dev
Email content

3 minutes

April 26, 2021

Go short or go home: why word count is killing your outreach

When it comes to prospecting emails, keeping it short and simple is the key to success. We look at the structure of an outreach email.