7 minutes
April 3, 2023
An in-depth meta study on average B2B cost per lead benchmarks, including cost per lead by channel and industry.
September 2, 2022
Getting high-quality B2B leads is the biggest challenge for sales and marketing departments. See how to get more B2B leads for your business.
5 minutes
February 3, 2022
Discover which marketing channel drives the most leads, has a low CPA and the highest ROI. Our survey of B2B buyers and marketers reveals all.
15 minutes
September 8, 2021
Explore our comprehensive guide to social media for B2B lead generation, including 10 tips to maximise your lead-gen efforts and the metrics you need to track.
August 25, 2021
Marketing throws up many obstacles. These 8 common lead generation challenges can be overcome with the right approach. Read more here.
14 minutes
May 12, 2021
Explore how to outsource lead generation successfully, including the pros and cons of doing so, and the questions to ask prospective lead generation agencies.