How has COVID-19 hit prospecting? (Hint: some good news at last)
Prospecting mails: is there any correlation between open rate and lead rate?
Is there a direct correlation between open rate and lead rate? We investigated if campaigns with higher open rates produce more leads
Does size matter? B2B lead rate by company size
What analysing the emails sent to 1 million prospects can tell you about the lead rate you are likely to get from small, medium and large businesses.