April 20, 2020
How has COVID-19 hit prospecting? (Hint: some good news at last)
News and awards
October 10, 2018
Prospecting mails: is there any correlation between open rate and lead rate?
Is there a direct correlation between open rate and lead rate? We investigated if campaigns with higher open rates produce more leads
July 3, 2018
Does size matter? Are smaller companies more keen to start a conversation?
What analysing the emails sent to 1 million prospects can tell you about the lead rate you are likely to get from small, medium and large businesses.