Multi-channel outreach cadence management – black belt edition
Master multi-channel sales outreach with our guide to optimising engagement volumes, prioritising channels, and managing cadence effectively.
True generative messaging: Evolving from AI-insertions to total personalisation
Our state-of-the-art true generative messaging engine integrates OpenAI's advanced capabilities to weave spectacular custom messaging into your campaigns.
The number 1 B2B outreach strategy for 2024
The evolution in B2B sales continues, so we've outlined the number one B2B outreach strategy to help your sales team sell more.
Email deliverability: Everything you need to know
Email deliverability is affected by a whole list of factors. In this post, we break all of them down in easy to understand language.
Understanding the new email sender rules: what B2B businesses need to know
A B2B marketing perspective on the new email sender rules from Google: what you need to know and do, and what it means for your business.
B2B cost per lead by channel and industry
An in-depth meta study on average B2B cost per lead benchmarks, including cost per lead by channel and industry.
