December 22, 2022

The good, the bad, and the ugly of 2022 marketing campaigns

Lily Ruaah

It's that time of the year. We reflect on the best and worst marketing campaigns of 2022, from funny to downright embarrassing.

B2B marketing
December 15, 2022

Be bolder: Using humour in your B2B marketing

Lily Ruaah

Want to use humour in B2B marketing? We know the ins and outs of making a funny and successful B2B marketing campaign.

B2B marketing
October 28, 2022

Don’t get ghosted: how to write a killer follow-up email

Lily Ruaah

Writing a killer follow up email can make all the difference to your lead rates. Learn how to write an email chaser that will get results.

October 12, 2022

A beginner’s guide to demand generation

Lily Ruaah

Mastering B2B demand generation is the first step to selling more. Learn demand generation strategy 101 in our latest blog.

B2B marketing
September 16, 2022

Watch this screen

Lily Ruaah

Sopro hits the screens! We're introducing our brand new TV ads, watch them here or find them on your favourite Sky channel.

News and awards
September 12, 2022

Could the Severance TV show happen in real life?

Lily Ruaah

Severance gave us a chilling insight into what businesses could look like in the future. But could that ever happen in real life?