February 23, 2024

The official cheat sheet to better B2B lead generation

James Mills

This is your go to guide on the actions you can take to understand and elevate your B2B lead generation campaigns

Lead generation
February 8, 2024

What is outbound lead generation?

James Mills

Outbound lead generation is the method of generating leads through outbound sales strategies. It's a great way to get customers if done right.

Lead generation Outbound lead generation
January 29, 2024

A comprehensive guide to building a prospecting list

James Mills

An accurate prospecting list is the foundation of outreach campaigns. This practical guide outlines how to find your ideal prospects.

B2B audience B2B data +1
November 23, 2023

Evolving your business development goals: from Jurassic to futuristic

James Mills

From the science of SMART to forensic prospecting, learn how your business development goals can evolve from the Jurassic age to the future.

Business development Business growth
September 11, 2023

Beyond the inbox: advanced email lead generation techniques

James Mills

This post covers best practice in email outreach, and reveals 6 advanced email lead generation techniques that move beyond simple email.

Email lead generation Lead generation
May 11, 2023

How to maximise your Sopro campaign

James Mills

In this blog, you'll learn how to maximise your Sopro campaign, a powerful B2B sales engagement tool. Discover our top tips.