B2B sales

4 minutes

October 12, 2021

4 quick tips for prospecting with video

Video has become a highly effective tool for connecting with prospects. Here’s a plan for enabling your sales team to succeed with video.

Lead generation

15 minutes

September 8, 2021

Social media lead generation: A comprehensive guide

Explore our comprehensive guide to social media for B2B lead generation, including 10 tips to maximise your lead-gen efforts and the metrics you need to track.

LinkedIn prospecting

5 minutes

August 9, 2021

5 outreach templates for prospecting on LinkedIn

Here are 5 killer LinkedIn outreach templates you can use again and again when you are prospecting on the network.

B2B marketing

7 minutes

July 7, 2021

The art of prospecting – creative ways to hit your biz dev targets

We’ve got more creative prospecting ideas than you can shake a stick at. Discover a fresh approach today (and put down that stick!)

Account based marketing

4 minutes

June 11, 2021

What is account-based marketing (ABM)?

9 out of 10 marketers claim that Account-Based Marketing (ABM) improves their ability to generate new biz. But what is ABM – and why are you not doing it?

Email content

3 minutes

May 21, 2021

Eliminating jargon: the need for simple prospecting

Find out why jargon has no place in prospecting and how you can make the most technical of pitches short and sweet.