Cold email

13 minutes

March 22, 2024

Funny cold emails: Easy templates for better prospecting

Adding humour to your outreach emails can be more effective at connecting with prospects. Read our guide to funny cold emails, with examples.
Cold email

11 minutes

February 6, 2024

Mastering the B2B cold email

Master the art of B2B cold emails! Dig into our data-backed ten golden rules to email prospecting and have a look at our cold email templates.
Cold email

9 minutes

December 14, 2023

Is email prospecting spammy? (Spoiler: not if you do it well)

Is email prospecting spammy? We debunk the myths of cold emails, and explore strategies for effective B2B email prospecting.
Email content

7 minutes

November 30, 2023

New rules in school: Google and Yahoo are teaming up to reduce spam

Stay up to date with the latest Google product updates. New changes in 2024 are affecting bulk email senders and cracking down on spam.
Email content

5 minutes

July 28, 2023

How to sign off a sales email

Why a good closing line is important for sales emails, what makes a good sign off, and examples of great closers that get responses.
Email content

7 minutes

July 6, 2023

Go beyond name and company: How to nail personalisation in cold emails

How do you strike the balance between personalisation and automation? Here’s how to create good personalised cold emails.
Email content

6 minutes

March 1, 2022

How we make sure your prospecting emails get opened

Discover how to benchmark, analyse, and improve every aspect of your prospecting campaign using our data.
Email content

4 minutes

May 18, 2021

In praise of plain text emails

Which is more effective as a prospecting message, an email, or a LinkedIn post: plain text, image, video? Find out why plain text works.
Email content

4 minutes

March 30, 2021

‘Curiouser and curiouser’: How to get prospects to open your emails

Discover strategies to craft compelling email subject lines that pique curiosity and boost open rates.
Cold email

6 minutes

February 12, 2021

Cold email copywriting: 8 mistakes to avoid

How do you get more leads from prospecting? Our guide to cold email copywriting urges you to drop the jargon, along with eight other tips.
call to action header
Email content

7 minutes

January 20, 2021

Sales email Call to Actions: How to write email CTAs

Trying to write the perfect sales email call to action for your prospecting campagin? We've written 14 million CTAs. This post reveals all!
How to write prospecting emails
Email content

6 minutes

November 16, 2020

How to write prospecting emails

Want to write prospecting emails that convert? The key may be brevity. In this post we examine why shorter emails work and how to write them.