April 14, 2021

How to get your content shared

Rich Tipple

To make the most of your content, you need to develop a strategy for sharing it far and wide. We outline a simple strategy to drive readers

B2B marketing
Stop me if you’ve heard this one before – 9 ways to repurpose your content
April 9, 2021

Stop me if you’ve heard this one before: 9 ways to repurpose your content

Rich Tipple

Old content can be repurposed, with new life breathed into the copy you spent so long crafting. We reveal nine methods here.

B2B marketing Content and SEO
We know what you did last session
April 1, 2021

We know what you did last session: Six ways remarketing should be informing your lead generation

Rich Tipple

Remarketing is a killer tool when it comes to generating and nurturing leads. We outline six ways it can be a gamechanger.

B2B marketing Lead generation
split testing emails header
March 17, 2021

Split testing emails: 15 email elements to test

Kit Smith

Split testing email elements leads to continual improvement. But what elements can you test? We run through 15 examples for AB testing emails

B2B marketing Email marketing
February 19, 2021

Inbound vs outbound marketing: What’s best for B2B?

Kit Smith

Inbound vs outbound marketing: which is best for B2B businesses? It depends on all sorts and (SPOILER) some brands may want to embrace both.

B2B marketing Outbound marketing
February 10, 2021

27 free marketing tools to build a powerful B2B toolkit

Kit Smith

You dont need to spend a fortune to get insights. Our list of free marketing tools will help you develop your own B2B toolkit for free.

B2B marketing