As Co-founder and CEO at Sopro, Rob Harlow leads the technical vision behind the company’s prospecting, automation, and multi-channel sales and marketing platforms. Over the past nine years, he has helped scale Sopro from a small team focused on outbound email automation into a 250+ strong organisation delivering complex, data-driven sales and marketing strategies.
With a background in software engineering and a deep passion for automation, Rob is a true technical polymath. He has worked with over 30 programming languages, building everything from distributed CRM platforms to websites and internal systems, always focused on making processes smarter, more efficient, and scalable.
Rob brings a product-led, engineering-first mindset to prospecting and deliverability, balancing technical best practices with a strong belief that long-term success comes from relevance, engagement, and trust, rather than shortcuts or volume-led tactics.
Career highlights
Co-founder of Sopro, helping scale the business over 9+ years
Architect behind Sopro’s automation, deliverability, and innovation strategy
Coding polyglot with experience across 30+ programming languages
Built distributed CRM platforms, automation systems, and web products
Actively supports early-stage tech startups through Sopro’s Founders Hub incubator
Connect with Rob
Deliverability isn’t about forcing more emails into the inbox; it’s about relevance. Who you’re emailing, why it matters to them, and whether they genuinely expect to hear from you. That’s what creates engagement, trust, and sustainable deliverability over time.
