It's time to move on from open rates, explains Sopro CINO, Rob Harlow.
Despite being one of the most prospected industries, Marketing and Advertising companies do extremely well when prospected to. But you need to stand out from the crowd.
So to get results, you need to optimise your outreach for each industry you target. With email prospecting, every aspect of your campaign can be tweaked and finessed to deliver maximum results.
Download this industry guide now and improve your prospecting today.