CPL

7 minutes

April 3, 2023

B2B cost per lead by channel and industry in 2023

An in-depth meta study on average B2B cost per lead benchmarks, including cost per lead by channel and industry.

CPL

5 minutes

February 3, 2022

Which marketing channel is the best performing?

Discover which marketing channel drives the most leads, has a low CPA and the highest ROI. Our survey of B2B buyers and marketers reveals all.

CPL

5 minutes

July 3, 2018

Does size matter? B2B lead rate by company size

What analysing the emails sent to 1 million prospects can tell you about the lead rate you are likely to get from small, medium and large businesses.