B2B sales

16 minutes

December 9, 2024

Sales funnel vs sales pipeline: The complete guide

Sales Funnel vs sales pipeline: what's the difference, what does each include, and why should you be optimising them? All is revealed.

Sales engagement

27 minutes

November 28, 2024

The complete guide to B2B sales engagement: Tactics & strategies for success

Smash your sales targets with expert B2B sales engagement tips from our experts. We share the best platforms, tech, and tactics to drive sales engagement success.

Business growth

10 minutes

November 14, 2024

Festive switch off

The festive switch-off impacts UK businesses as workers' productivity drops mid-December. Discover which industries lose most revenue.

Business development

12 minutes

November 5, 2024

Barriers to Business Innovation

Discover what drives business innovation, from neuroplasticity insights to industry trends, in a study with Sopro experts and a neuropsychologist.

Business growth

14 minutes

August 15, 2024

Competitive business landscape

Discover the most competitive and highest-earning industries in the UK and US. Essential insights for entrepreneurs to stay ahead.

B2B sales

14 minutes

July 11, 2024

The complete guide to sales cycles (+ how to shorten them)

Discover how to speed up your B2B sales cycle and nurture long-lasting leads. Boost conversions and drive growth with our complete guide to sales cycles.