Business growth

10 minutes

November 14, 2024

Festive switch off

The festive switch-off impacts UK businesses as workers' productivity drops mid-December. Discover which industries lose most revenue.

Business development

12 minutes

November 5, 2024

Barriers to Business Innovation

Discover what drives business innovation, from neuroplasticity insights to industry trends, in a study with Sopro experts and a neuropsychologist.

Business growth

14 minutes

August 15, 2024

Competitive business landscape

Discover the most competitive and highest-earning industries in the UK and US. Essential insights for entrepreneurs to stay ahead.

B2B sales

14 minutes

July 11, 2024

The complete guide to sales cycles (+ how to shorten them)

Discover how to speed up your B2B sales cycle and nurture long-lasting leads. Boost conversions and drive growth with our complete guide to sales cycles.

B2B sales

12 minutes

July 8, 2024

The state of AI in business

Explore how AI transforms business and sales, balancing efficiency with human interaction. Learn the benefits, risks and best practices for using AI.

Cold email

13 minutes

March 22, 2024

Funny cold emails: Easy templates for better prospecting

Adding humour to your outreach emails can be more effective at connecting with prospects. Read our guide to funny cold emails, with examples.