March 22, 2024

Funny cold emails: Easy templates for better prospecting

Kit Smith

Adding humour to your outreach emails can be more effective at connecting with prospects. Read our guide to funny cold emails, with examples.

Cold email Email content +1
February 20, 2024

12 ways to ace your B2B email marketing lead generation

Kit Smith

12 actionable tactics to drive B2B email marketing lead generation success. Bring more leads to your sales team with these simple steps.

Email lead generation Lead generation
January 17, 2024

Introducing The State of Prospecting 2024

Kit Smith

It's here! Over eight years of expertise, and tons of data, have a read of our most in-depth report yet - The State of Prospecting 2024.

News and awards
November 30, 2023

New rules in school: Google and Yahoo are teaming up to reduce spam

Kit Smith

Stay up to date with the latest Google product updates. New changes in 2024 are affecting bulk email senders and cracking down on spam.

Email content Email marketing +1
British Business Association Macedonia launch at the Sopro offices in Skopje
September 28, 2023

Sopro hosts British Business Association launch

Kit Smith

Sopro hosts the launch of the British Business Association (BBA) in Macedonia. The BBA promotes trade relations between the two countries.

News and awards
August 17, 2023

Sales action heroes: 7 reasons SMEs should outsource B2B prospecting

Kit Smith

Be an SME action hero while your trusted sidekicks handle the grunt work. Here's why you should outsource your B2B prospecting.

Prospecting