How Nine Feet Tall used SoPro campaigns to drive sales without building out internal business development teams
Website
https://ninefeettall.com/Company profile
Location:
UK
Product/Service:
Business Management Consultants
Deal cycle:
9 to 12 months
Target profile
Location:
UK
Company size:
50+
Role/Function:
C-suites, Seniorties - Strategy, HR, People, Project, PMO, Operations
How Nine Feet Tall partnered with Sopro to bring in expert sales support without building an internal team
Headline results
Company
Nine Feet Tall are project delivery experts with experience across various sectors and disciplines. They partner with clients to plan, deliver, and embed change. Leveraging their expertise and network, Nine Feet Tall shares best practices to consistently exceed expectations. Their goal is to help organisations achieve lasting positive change. The consultants work honestly and collaboratively to set and meet short- and long-term project goals, ensuring processes are fully embedded and understood before final handover.
Objectives
The campaign targeted large companies with over 1,000 staff and revenues above £25m, aiming to introduce prospects to Nine Feet Tall and secure meetings to discuss their vision for change and project management, especially rescue projects. Initially focused on the legal and housing industries, Nine Feet Tall expanded their targeting with the help of Sopro’s outreach experts, achieving great results across several industries.
Results
Nine Feet Tall partnered with Sopro to leverage expert sales support without the need to develop an internal team. By outsourcing their outreach efforts, they could focus on their core competency of project management while relying on Sopro to generate and nurture leads effectively. This collaboration enabled Nine Feet Tall to consistently build a pipeline of £25,000 each month, and deliver a 142 times ROI, demonstrating the effectiveness of their strategic partnership with Sopro in sustaining business growth.
