The State of Prospecting 2026
The essential report guiding smarter, more effective outreach.This video production agency partnered with Sopro to drive business growth. By leveraging multi-channel prospecting strategies, Wooshii achieved impressive lead generation results and freed up valuable internal resources, allowing focus on its core priorities.
Lead generation
Generated 1,813 high-quality leads to fuel business growth
Revenue impact
£200,000+ in revenue and 70% ROI, outperforming all other channels
Outsourced outreach
Reduced internal workload, enabling the team to prioritise strategic initiatives
Wooshii is a global video production company that combines AI and data-driven insights to deliver high-quality video content across diverse industries.
Marketing and Advertising
2009
51 - 200 employees
2022
Wooshii, an end-to-end tech-enabled video solutions agency, had ambitious growth plans and needed a reliable method to generate new business opportunities.
While other channels such as paid search played a role in their marketing strategy, they found it challenging to consistently connect with the right people at the right time. The volatility of these channels made it difficult to maintain predictable lead generation.
Wooshii partnered with Sopro to supplement their existing marketing efforts with a tailored prospecting campaign. From the first interaction, Sopro’s unique approach impressed Wooshii’s leadership. The personalised, automated outreach not only brought them to the table but also demonstrated the potential of the strategy in real-time.
Sopro’s team worked closely with Wooshii, becoming a true extension of their business. Their deep understanding of Wooshii’s objectives allowed them to take ownership of the outreach strategy, recommending multi-channel methods, including LinkedIn outreach, to amplify results further.
Sopro consistently delivered reliable results, helping Wooshi achieve a remarkable 70% ROI—outperforming all other marketing channels. Over the course of the campaign, Sopro generated an impressive 1,813 leads, providing a steady pipeline of opportunities for Wooshi’s sales team.
This consistency reduced the unpredictability that Wooshi had previously experienced with other marketing methods, such as paid search, ensuring a reliable stream of conversations with the right prospects at the right time.
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