Success Stories / OffScrip Health

OffScrip Health

This healthcare podcast network expanded its reach with Sopro, building a steady lead pipeline, engaging new audiences, and accelerating growth with quick, targeted results.

video

Success metrics

Lead generation

Lead generation

Delivered a steady flow of high-quality conversations.

Lead generation

Audience expansion

Reached new healthcare segments, expanding market reach

Lead generation

Quick results

Campaigns were live within weeks, with immediate outcomes.

Sopro is one of the best-regarded companies in the outbound marketing space... they've put an incredible amount of effort into creating a very successful product.

Andrew MacDowell | Co-Founder and CEO

Company

OffScrip Health is an audio broadcasting company dedicated to transforming consumer health and patient engagement through expert-driven content.

Website

https://www.instagram.com/offscriphealth/

Industry

Media Production

Founded

2019

Size

2 - 10 employees

Partnering with sopro since

2022

Challenge

OffScrip Health, a podcast network focused on patient engagement and consumer healthcare, wanted to expand its reach into new areas of the healthcare market. While they had strong relationships in some sectors, they lacked the ability to quickly and efficiently develop new connections to support their growth.

The company sought a partner to complement its sales efforts and help identify and connect with new prospects. Their goal was to find a solution that could integrate seamlessly into their process and deliver tangible results.

We were looking for a way to enter new parts of the healthcare market. Just because we have deep relationships within Pharma, for example, doesn’t mean we necessarily have the ability to rapidly develop extensive contacts in Medical Devices. So, I looked into what sorts of partners we could work with who could help with a part of our sales process.

Andrew MacDowell | Co-Founder and CEO

Solution

Sopro worked with OffScrip Health to design and launch a multi-channel outreach campaign tailored to their unique needs. The process began with in-depth collaboration to understand OffScrip Health’s messaging and tone, ensuring the outreach reflected their brand’s voice and value proposition.

Within weeks, the campaign was live, and results followed quickly. OffScrip Health saw a predictable flow of meaningful conversations with its target audience, enabling it to expand its reach efficiently and effectively. Sopro’s user-friendly dashboard provided real-time insights, streamlining the process further and giving OffScrip Health full visibility of the campaign’s performance.

I did some research, and I found one of the best-regarded companies in the outbound marketing space is Sopro. The details of the value proposition, the dashboard, and the feeling I got during the call were all reasons for deciding to try Sopro first… it was a great decision.

Andrew MacDowell | Co-Founder and CEO

Impact

The partnership with Sopro delivered immediate and measurable results for OffScrip Health. Within weeks of launching the campaign, the company saw a steady flow of high-quality leads, generating two to four meaningful conversations each week. This consistency allowed OffScrip Health to expand into new areas of the healthcare market without overburdening its internal resources.

Sopro’s structured approach and intuitive dashboard provided complete transparency and helped streamline its outreach process. OffScrip Health could focus on nurturing the leads and closing deals while Sopro handled the time-intensive prospecting and engagement work.

There’s actually a relatively predictable number of leads that come in for us. It really is two, three, or four real conversations per week that you are pulling in for us. You’ve put an incredible amount of effort into creating a very successful product.

Andrew MacDowell | Co-Founder and CEO

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