This Financial Services client achieved a consistent lead flow from the start—landing new clients quickly, expanding their network in key local industries, and delivering an impressive ROI that has supported their growth and service refinement.
Global reach
Achieved leads throughout the UK, reaching key sectors in the local market
Cost efficiency
Generated strong ROI, with a recent high-value deal covering Sopro’s service cost for the year
Consistent pipeline
Averaged 30+ leads monthly, maintaining a steady flow of qualified prospects
Sales focus
Allowed the team to concentrate on closing high-value deals, increasing productivity and impact
Specialist in consultancy, accounting, tax compliance, and financial services
Financial Services
2014
11-50 employees
2016
As a new business, Numbers Studio faced the typical challenge of establishing a steady pipeline of clients without a dedicated marketing or sales development team. Limited resources meant they lacked the capacity to generate leads consistently, making it difficult to maintain momentum in a competitive market.
To grow effectively, they needed a fast, reliable flow of qualified leads that would enable them to focus on delivering their services while steadily building their client base.
Sopro’s comprehensive multichannel strategy was designed to support Numbers Studio’s growth by amplifying their focus on local start-ups and entrepreneurs. This approach allowed Numbers Studio to continue offering efficient service and in-person meetings, aligning perfectly with their goals.
The campaign involved defining and refining their Ideal Customer Profile (ICP) and delivering targeted outreach, with continuous optimisation to keep results strong. Sopro used a blend of email prospecting, LinkedIn outreach, gifting, and IP match to connect with high-potential prospects in key industries, such as Marketing, Real Estate, and Consulting.
Insights from the campaign helped Numbers Studio fine-tune their services to match market needs, enabling sustainable growth and deepening their connections with local businesses.
Since partnering with Sopro in 2016, Numbers Studio has achieved impressive results, with Sopro remaining their primary lead source to this day. Over 767 leads have been generated, providing a reliable stream of high-quality prospects and supporting Numbers Studio’s growth from the beginning. With an average cost per lead of £100, Sopro’s campaigns have driven an impressive return, recently helping Numbers Studio close a £50K per annum deal.
Beyond lead generation, Sopro’s data and insights have enabled Numbers Studio to explore new industries and test previously untapped markets. This targeted expansion has not only deepened their expertise but also strengthened their service offering and client base.
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