Awards Intelligence experienced a transformative lead flow with Sopro, generating over 7,000 leads since 2019. This reliable pipeline enabled market expansion, streamlined processes, and delivered a 10x ROI, solidifying Sopro as their primary lead source.
Global reach
Generated leads across key markets, driving brand awareness and expanding client reach internationally
Cost efficiency
Achieved a 10x ROI since campaign launch, with high-value leads covering Sopro’s full-service cost multiple times over
Consistent pipeline
Delivered an average monthly lead volume, ensuring a continuous flow of qualified sales opportunities
Sales focus
Enabled the sales team to concentrate on high-value conversions, significantly enhancing productivity and revenue growth
Awards Intelligence is the leading consultancy for professional drafting services, specialising in securing high-level appointments and honors for individuals, as well as helping companies win prominent business awards
Marketing and Advertising, PR
2007
11-50 employees
2019
Awards Intelligence, operating in a niche industry, struggled to increase brand awareness and reach its ideal customer profile (ICP) while relying on costly, broad-target PPC efforts. They also invested significant time in high-profile media interviews to build recognition in a competitive, global market.
By analysing campaign data, Sopro optimised lead-to-pitch and pitch-to-close rates and implemented a CRM, streamlining Awards Intelligence’s sales process as their lead volume increased.
Since partnering with Sopro, Awards Intelligence generated over 7,000 leads, delivering a 10x ROI and making Sopro their primary lead source. The increased lead volume and streamlined processes enabled the company to focus on high-impact conversions, boosting both productivity and growth.
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