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The State of Prospecting 2023

The data, tactics and trends shaping successful prospecting in 2023

The State of Prospecting 2023

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Download The State of Prospecting 2023 - your complete guide to better sales outreach.

Read our practical guide to successful sales engagement, with data from 49.5 million emails, insights from over 350 sales and marketing professionals, and innovative strategies from our outreach experts.

Download the report to discover:

  • Who to target for higher lead rates, from job titles to industries
  • What’s new in personalisation and how it's changing prospecting
  • When to send your emails for maximum impact
  • Where do the rudest people work? Which names are the most polite?
  • Why open rates are not as important as they once were
  • How to move beyond emails to a fully personalised journey