Posted on: May 18, 2018
Category: 2018 B2B Marketing Expo
Nearly every business keeps some spend in unproductive channels, which keeps spend away from the channels that deliver the best ROI.
Forget using 15 channels and max out the highest performing channels first. Choosing the right channels is the simplest, easiest and most immediate route to doubling your lead rate.
Guess what – prospecting wins every time.