WRITE ARM

Write Arm are a Brighton based content agency. Part of what attracts clients to WA is that they take a flexible ‘can do’ approach and work fast. They pride themselves in being able to do everything with words and have a large number of specialists spanning the spectrum of writing/content niches on their books so are able to provide the right writer for each job/budget.

Objectives
  • The purpose of the campaign was to identify and engage with senior marketing and content role, introduce the Write Arm brand and proposition and invite the prospect to a call or meeting to discuss further.

Managing Director

“We really have a very healthy pipeline thanks to the SoPro team, they do exactly what they say on the tin and introduce warm leads at great rates. Exactly as described!”
Company Profile

Location: BrightonUS
Product/Service: content writing
Deal Cycle: /

Target Profile

Location: UK
Industries: Selected
Company Size: 11+
Role/Function: Marketing roles and senior management roles

Results

PROSPECTS ENGAGED

OPEN RATE

RESPONSES

LEADS

COST PER LEAD

Campaign stats
Prospects Open Rate % Response Response % Leads Leads % Cost per lead
# Employees 2583 56.99% 508 34.51% 214 8.28% £24
1-10 14 92.86% 1 5.00% 0 0.00 % NA
11-50 621 71.34% 184 21.37% 82 13.20% £15
51-200 750 56.40% 151 20.27% 65 8.67% £23
201-500 471 49.47% 63 16.24% 27 5.73% £35
501-1000 222 54.50% 38 16.45% 11 4.95% £40
1001-5000 282 47.52% 40 16.67% 18 6.38 % £31
5001-10,000 102 46.08% 11 12.94% 4 3.92% £51
10,001+ 116 45.69% 20 24.39% 7 6.03% £33