Emma Phipps

General Manager, MD2MD

We have been using SoPro for many years and fully intend to continue. All of our campaigns have been very successful, and the exemplary customer service means that the whole process is really smooth and hassle free. Five stars all round for a truly excellent service.

MD2MD

NEUJUICE

Prime Fulfilment

Company Profile

Location: UK

Product/Service: /

Deal Cycle: /

Target Profile

Location: UK

Industries Selected

Company Size 11 – 1000

Role/Function Senior Roles

Company Description

MD2MD organise and operate meetings and workshops between business leaders across a range of locations, industries and organisation sizes.

The purpose of this campaign is to identify and target business leaders and invite them onto a call to discuss the prospects suitability to attend an initial meeting.

Objectives

Expand and promote the business
Contact potential clients from selected industries and different size organizations
Arrange meeting with potential leads to discuss prospects suitability

Campaign Performance Breakdown

Here's how the campaign performed across each of the industry verticals and company size brackets in scope.

Sector	Prospects Engaged	Opened	Opened %	Responses	Response %	Leads	Lead Rate %	Cost Per Lead
4356	2031	46.63%	723	35.59%	339	7.78%	£26
Myself Only	1	1	100.00 %	0	0.00%	0	0.00 %	NA
1-10	11	4	36.36 %	4	100.01%	4	36.36 %	£6
11-50	1874	921	49.15 %	360	39.08%	166	8.86 %	£23
51-200	1525	721	47.28 %	232	32.18%	109	7.15 %	£28
201-500	457	186	40.70 %	60	32.26%	28	6.13 %	£33
501-1000	200	87	43.50 %	32	36.78%	14	7.00 %	£29
1001-5000	146	46	31.51 %	20	43.47%	11	7.53 %	£27
5001-10,000	26	12	46.15 %	3	25.00%	1	3.85 %	£52
10,001+	81	33	40.74 %	12	36.36%	2	2.47 %	£81