B2B Marketing Expo: Sourcing the right Data
Ryan Welmans
Posted on: May 18, 2018
Category: 2018 B2B Marketing Expo
B2B Marketing Expo: Sourcing the right Data
Stop buying lists, burn your database. In 2018 there is no excuse not to start sales engagement with a freshly sourced, qualified prospect. Every database has a half-life and yours is no different. 4 year old data can be up to 80% obsolete. Fresh data is a quick and reliable method to double your prospecting lead rates overnight.
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