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Your journey as Marketing Operations Executive at Sopro

With so many different aspects to our work, no two days are the same at Sopro operations. Whether it is working with data sets in Excel, jumping on calls with clients across the world, working with our internal software, analyzing reports, and learning about different industry sectors, there is no typical day here.

That’s why we don’t limit ourselves to one specific profile of candidates. Our team is made up of people with a broad range of experience who each brings something different to the table.

Our Ops team proves that with good time-management and organization skills and a knack for prioritising, juggling multiple tasks while delivering a world-class service is possible. And with a dedicated mentor to guide and support you, you’ll be up to speed and helping our clients grow in no time.

But we don’t expect you to know everything from day one: every new starter gets a dedicated mentor to guide them through the learning process. And we don’t stop once you’re up to speed: everyone has a clear progression path, so you’ll continually learn and grow as a professional.

There’s no shortage of skills you can acquire or perfect as a Marketing Ops Exec at Sopro

1

You’ll ramp up your data management and technical skills by:

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logo Learning internal systems for data sourcing, campaign management and performance tracking.

logo Using external tools and platforms to complement the campaign’s DNS setup process and meet high deliverability standards. This will include mailbox setup, testing tools, hosting platforms and more.

logo Diving into some basic HTML to ensure everything is on point with the email templates from every angle –front and back.

logo Getting creative with internal and external data sourcing platforms to zero in on the clients’ ideal customer profiles.

logo Becoming a pro in CRMs.

2

You’ll improve your analytical and strategic thinking skills:

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logo We are good at reading numbers – firm stats back up everything we do. And in no time, you’ll master the art of basing all your campaigns’ strategic decisions on well-analysed reports.

logo We have the patience, brains and experience to monitor campaign deliveries. We record and circulate performance stats in order to drive the daily and weekly tweaks needed to achieve results.

logo We benchmark against Sopro’s cross campaign stats, which are a unique insight into best-in-class prospecting results across company size, industry, and geography.

logo We identify areas of underperformance against these results and schedule the right changes to improve the right areas.

3

You’ll refine your already strong communications skills in English:

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logo A lot of your daily tasks will involve written and verbal communication in English - either with internal teams in the UK, or clients across the world.

logo You’ll work closely with Tech, Client Services, Sales, R&D. You’ll support the management of multiple clients across various locations.

logo You’ll conduct full technical setup of campaigns and communicate actions to clients during their onboarding.

logo You’ll attend campaign performance review calls and respond to client delivery queries via email.

logo You’ll send campaign reporting summaries to clients, and make suggestions on how to optimize campaign performance.

logo And you’ll keep in touch with our Client Services team in Brighton on day-to-day internal calls and chats.

4

You’ll learn about a huge variety of industry sectors and businesses:

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logo You’ll work closely with all types of businesses – from startups to large international companies, from Marketing and Tech to Oil & Energy or Pharmaceuticals. You’ll also gain insights into the economic potential of all those sectors whilst exploring limitless target locations and industries for our clients.

logo As you will work closely with the clients’ in house marketing teams or the top-level stakeholders, you will have the chance to learn first-hand about different businesses models.

logo You will also have an active role in consulting the clients on best practices for the campaigns and offer optimization suggestions to improve campaign performance and ROI.

logo We’ve used our years of experience to build a library of internal resources, which are always available to learn from. And if you have any prior knowledge of economics we’ll put it to good use!

5

You’ll see the results of your work. We are results driven:

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logo We’re passionate about helping our clients thrive and sell more. You’ll regularly see the impact your work has on other businesses, to add to the sense of accomplishment that comes with hitting campaign goals. The difference you are making always counts, and you will get the deserved recognition for it.

logo We have helped so many clients by fueling their sales pipeline and growth path, and what better motivation than taking pride in contributing to the success of not just Sopro, but our hundreds of clients too.

logo You will see each campaign blossom from winning its first lead to becoming the main source of fresh leads for our clients. By combining our historic data with your strong analytical skills, the value you can deliver for clients is limitless.

icn

logo Learning internal systems for data sourcing, campaign management and performance tracking.

logo Using external tools and platforms to complement the campaign’s DNS setup process and meet high deliverability standards. This will include mailbox setup, testing tools, hosting platforms and more.

logo Diving into some basic HTML to ensure everything is on point with the email templates from every angle –front and back.

logo Getting creative with internal and external data sourcing platforms to zero in on the clients’ ideal customer profiles.

logo Becoming a pro in CRMs.

icn

logo We are good at reading numbers – firm stats back up everything we do. And in no time, you’ll master the art of basing all your campaigns’ strategic decisions on well-analysed reports.

logo We have the patience, brains and experience to monitor campaign deliveries. We record and circulate performance stats in order to drive the daily and weekly tweaks needed to achieve results.

logo We benchmark against Sopro’s cross campaign stats, which are a unique insight into best-in-class prospecting results across company size, industry, and geography.

logo We identify areas of underperformance against these results and schedule the right changes to improve the right areas.

icn

logo A lot of your daily tasks will involve written and verbal communication in English - either with internal teams in the UK, or clients across the world.

logo You’ll work closely with Tech, Client Services, Sales, R&D. You’ll support the management of multiple clients across various locations.

logo You’ll conduct full technical setup of campaigns and communicate actions to clients during their onboarding.

logo You’ll attend campaign performance review calls and respond to client delivery queries via email.

logo You’ll send campaign reporting summaries to clients, and make suggestions on how to optimize campaign performance.

logo And you’ll keep in touch with our Client Services team in Brighton on day-to-day internal calls and chats.

icn

logo You’ll work closely with all types of businesses – from startups to large international companies, from Marketing and Tech to Oil & Energy or Pharmaceuticals. You’ll also gain insights into the economic potential of all those sectors whilst exploring limitless target locations and industries for our clients.

logo As you will work closely with the clients’ in house marketing teams or the top-level stakeholders, you will have the chance to learn first-hand about different businesses models.

logo You will also have an active role in consulting the clients on best practices for the campaigns and offer optimization suggestions to improve campaign performance and ROI.

logo We’ve used our years of experience to build a library of internal resources, which are always available to learn from. And if you have any prior knowledge of economics we’ll put it to good use!

icn

logo We’re passionate about helping our clients thrive and sell more. You’ll regularly see the impact your work has on other businesses, to add to the sense of accomplishment that comes with hitting campaign goals. The difference you are making always counts, and you will get the deserved recognition for it.

logo We have helped so many clients by fueling their sales pipeline and growth path, and what better motivation than taking pride in contributing to the success of not just Sopro, but our hundreds of clients too.

logo You will see each campaign blossom from winning its first lead to becoming the main source of fresh leads for our clients. By combining our historic data with your strong analytical skills, the value you can deliver for clients is limitless.

Your career path

At Sopro we assess all roles based on abillity - not years of experience. With clear, objective criteria everyone in the team knows where they are, what they need to do to progress, and most importantly how we are going to help to get them there. We also recognise that people management is not for everyone, and have two clear, separate paths for progression. Both involve constantly developing and improving delivery/technical skills, with the leadership stream also progressing to line management of your own team (and ultimately - teams).

Meet our people

our ops people Jasmina Zafirovska Marketing executive
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“I would describe Sopro as an inspiring place to work, where teamwork makes the dream work.

I’ve been working here for eight months now, and have constantly been learning and acquiring new skills, in a great atmosphere, surrounded by the most awesome colleagues possible. Sopro nurtures its employees by enabling them to grow both professionally and personally.”

our ops people Kire Djotov Marketing executive
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“I love the fact that Sopro welcomes everyone that has a deep desire to develop a meaningful career.

I came into the company fresh out of university with a non-traditional degree for the role I applied for - yet in 9 short months as a Marketing Executive, I've had the opportunity to greatly develop my skills while generating massive value for a wide portfolio of international clients. The culture at Sopro breeds leaders - I'm proud to work for a company that fosters mentorship and provides ample opportunities for career progression.”

our ops people Lazar Dagalev Team manager - Operations
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“I joined Sopro three years ago. I was looking for a job - what I found is a multinational team working in harmony, a whole new perception of the world by working with global businesses, friends, a second home, inspiring leaders, and an opportunity to become one at the age of 25.”

our ops people Jana Dzaleva Marketing executive
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“I feel very proud to say that for the past two years I've been part of the amazing team at Sopro. My career has skied with the growth of the company.

The extraordinary knowledge transfer across the different teams of the company has benefited a lot of employees. I am really grateful to work in a place which makes us grow to greater heights.”

our ops people Monika Todorovska Marketing executive
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“Ever since I started working, I was looking for a company where I can say that I belong to and where I would feel completely fulfilled.

Sopro is definitely a place that feels like home. Every day at work is a challenge full of excitement and personal satisfaction.”

our ops people Ivana Karoska Nedanoska Operations team manager
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“A combination of great teamwork, endless possibility for self-improvement and growth, and one-of-a-kind tailored service – that is Sopro!

Making the decision to apply for a job position here has been life-changing for me personally to a scale I could not have imagined or expected. The process of forever learning and improving my skills and experience is what amazes me the most and pushes me to continually dedicate myself to being and becoming the best version of myself.”

our ops people Kristina Todorovska Marketing executive
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“For me, the most important thing in a working environment is the constant growth and development and you can achieve this only by being surrounded by the right people.

I’m proud to be part of the Sopro team who selflessly shares knowledge, positivity and motivation. Every day is a new adventure!”

our ops people Jana Koleva Senior marketing executive
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“Since I joined the Sopro crew, I’ve met so many amazing people who have grown into my dear friends. It’s rare to find a company that genuinely cares about people’s wellbeing and puts in real effort in tracing everyone’s growth and career path.

What I love about Sopro is that the company and the work itself are ever-evolving, keeping me constantly challenged, enthusiastic and looking forward to new milestones to be achieved.”

our ops people Martina Zeroska Senior marketing executive
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At first sight, Sopro seems too good to be true, but it’s much more than that.

As a Senior Marketing Executive, I have the opportunity to learn something new, to mentor and to be mentored, and to help our clients achieve their goals through a data-driven process. On top of that, the people I work with are the movers of the future!

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The Sopro OPS team

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Ivan Rakikj – R&D Manager /ex. Operations Team Manager

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Mixed backgrounds

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Banking/Finance

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Sales & Marketing

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Ivana Nedanoska – Operations Team Manager

Our offices

Our offices are creative, fun and foster collaboration. They are conveniently located in the heart of Skopje, on the Macedonian Square.

Skopje

Macedonian Square, No. 2 Skopje, 1000, North Macedonia

View open positions

Our benefits

At Sopro, we are serious about your personal development and career progression. But we also love having a fun working environment with useful benefits. Take a look at some of the benefits on offer.

Private healthcare insurance

We offer a private healthcare package upgraded to the maximum level of personal medical coverage. As well as specialist outpatient and inpatient treatment, it also includes insurance for surgeries and childbirth insurance coverage.

Additional annual leave

Paid annual leave goes way beyond being a ‘perk’: it’s a health and wellbeing essential. We provide an additional holiday allowance above the standard paid leave determined by law. You get two extra days when you join, and an extra day for every two years you are here.

FitKit monthly credits

This mobile app allows you to work out anywhere and anytime you choose, at the best gyms and studios near you. You can pick from a wide variety of workouts: Gym, Yoga, Zumba, Pilates, Crossfit, Kickbox, Swimming and many more.

Social and wellbeing budget

Each team has a social budget to fund social activities.

Career path

Carefully designed and structured development plan.

Regular social events

We regularly organise companywide group activities to increase togetherness and nurture the company culture.

Recruitment and selection process

We keep it simple, following these four steps:

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Screening

Send us your CV or apply via LinkedIn.

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Initial chat

Initial interview to meet you, explain the role and make sure we look to be a good fit for each other.

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Task

A task that simulates the kind of activities you would be involved in.

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Post task discussion

An in depth interview with your potential line manager and 1 or more other senior managers from the team.

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