The State of Prospecting 2026
The essential report guiding smarter, more effective outreach.
How Prime Fulfilment used Sopro to drive new business at £33 per lead
Prime Fulfilment is an experienced fulfilment, mailing and distribution house specializing in pick and pack services with a particular expertise in finishing work
Success metrics
Lead generation
Sopro generated over 2,300 leads for Cohaesus
Cost efficiency
Cost per lead ranged from £23 to £81, providing a significant return on investment.
Speed of messaging
The flexibility of the campaign allowed Cohaesus to pivot their business to adapt to the new conditions.
Major lead source
Sopro is a major and reliable lead source for Cohaesus, significantly contributing to their sales pipeline and overall growth.
Company
Website
www.primefulfilment.co.uk/Location:
UK
Product/Service
Logistics/storage
Deal cycle
6 months
Size
1 - 50
Location
UK
Role/Function
Senior leadership suit and logistics roles
Objectives
The purpose of this campaign is to identify and engage with senior stakeholders in the UK, introduce Prime’s brand and proposition and invite the prospect onto a call to discuss further.
Our solution
Campaign performance breakdown
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