July 25, 2024

Business storytelling: How to boost sales by telling a story

James Kenny

How business storytelling transforms B2B sales by creating emotional connections, enhancing brand recall, and driving higher conversion rates

B2B sales Optimising the sales process
July 22, 2024

The complete guide to sales automation

Daniela Rufolo

Discover how B2B sales automation boosts efficiency, improves lead quality, and lets your sales team focus on what they do best: closing deals and building relationships.

B2B sales Sales tools and automation
July 11, 2024

The complete guide to sales cycles (+ how to shorten them)

Kit Smith

Discover how to speed up your B2B sales cycle and nurture long-lasting leads. Boost conversions and drive growth with our complete guide to sales cycles.

B2B sales Lead nurturing +1
July 8, 2024

The state of AI in business

Kit Smith

Explore how AI transforms business and sales, balancing efficiency with human interaction. Learn the benefits, risks and best practices for using AI.

B2B sales Prospecting +1
July 3, 2024

True generative messaging: Evolving from AI-insertions to total personalisation

Ryan Welmans

Our state-of-the-art true generative messaging engine integrates OpenAI's advanced capabilities to weave spectacular custom messaging into your campaigns.

B2B sales
June 20, 2024

How to grow your LinkedIn network for optimised B2B outreach

James Mills

Grow your LinkedIn network for optimised B2B sales outreach. From refining your profile to keeping an eye on the analytics, follow our guide.

B2B sales LinkedIn marketing