How Ddaas used Sopro to drive new business conversations at £44 per lead

Ddaas knows your data can go a lot further, creating a lasting impact on your business.
They bring all of your data together – from internal to cloud systems – for a full analytical view of your business.
They deliver a solution that is fully integrated, not isolated.
They manage the tech so you don’t have to.

Book your demo

Success metrics

Lead generation

Sopro generated over 2,300 leads for Cohaesus

Cost efficiency

Cost per lead ranged from £23 to £81, providing a significant return on investment.

Speed of messaging

The flexibility of the campaign allowed Cohaesus to pivot their business to adapt to the new conditions.

Major lead source

Sopro is a major and reliable lead source for Cohaesus, significantly contributing to their sales pipeline and overall growth.

www.ddaas.com/

UK

Data consulting & solutions

up to 1 year

11 - 500

UK and Ireland

Senior BD and Marketing roles

The purpose of this campaign is to identify senior BD, Marketing and leadership roles within the target industries, introduce the Ddaas brand and proposition and invite the prospects to a brief call to discuss further.

Sector	Prospects	Open Rate %	Response	Response %	Leads	Leads %	Cost per lead
Information Technology & Services	1520	39.3%	165	10.9%	99	6.5%	£30.71
Information Services	835	40.5%	184	22%	49	5.9%	£34.08
Telecommunications	620	31%	54	8.7%	11	1.8%	£112.73
Pharmaceuticals	290	31.7%	43	14.8%	6	2.1%	£96.67
Logistics & Supply Chain	288	22%	17	5.9%	2	0.7%	£288
Broadcast Media	179	36.2%	28	15.6%	3	1.7%	£119.33
Gambling & Casinos	56	40.9%	10	17.6%	3	5.4%	£37.33