Welcome to the SoPro sofa series

SoPro collaborates with the brightest minds on the planet to share fireside wisdom with the next generation of entrepreneurs.
In this series we present an incredible selection of quotes direct from the world's most experienced and inspiring industry leaders.
Snippets of wisdom from certified legends.

14

Topics

64

Unique Questions

237

Industry Leaders

316

Expert Submissions

1M+

Lessons Learned

Topics & Categories:

Josh Thomas

Karakoram Innovation - Founder & CEO       www.karakoram.xyz

How can small businesses compete with established market players and win

#startup#business


Simply; small businesses are inherently able to pivot and move faster than established market players who have static ro
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Nick Earle

Eseye - CEO       www.eseye.com

How can small businesses compete with established market players and win

#startup#business


I spent several years in Silicon Valley and saw first hand small companies competing and winning against big incumbents
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Mark Mcdermott

ScreenCloud - Co-Founder & CEO       www.screen.cloud

How can small businesses compete with established market players and win

#startup#business


Even in an established market, there will always be customer pain and frustration. The incumbents may have set themselve
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Robin Carswell

Pale Green Dot - Chief Technology Officer       www.palegreendot.co.uk

What 3 things can leaders do to earn the respect of their teams

#general


1. Always give them a reasoned and thoughtful "Why" we do X. 2. Give them the opportunity to voice their views on what
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Jo Palma

PALMA - Founder       www.palma.global

How can small businesses compete with established market players and win

#startup#business


Small businesses can compete with established market players in that we approach things outside of the "business as usua
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John Wyer

Bowles And Wyer - Founder      

How can small businesses compete with established market players and win

#startup#business


Think of yourself as a speedboat – fast, manoeuvrable and much more fun! Big businesses may have buying (or bullying)
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Alex Ponomarev

Stream Marine Training - Sales Director      

How can small businesses compete with established market players and win

#startup#business


Trying to win over the established companies you have to be quick to react, innovative and very flexible. You also need
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Neil Innes

Visualsoft - CTO       www.visualsoft.co.uk

What is the one single most important thing a business should understand about its customers

#business


It’s critical to understand what the business is trying to achieve and how quickly they want to achieve it. What are t
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Rohan Tahim

Giacom - Head of Sales       www.giacom.com

What is the one single most important thing a business should understand about its customers

#business


I would say listen to your customer needs rather than listening out for what you want to hear. Work on the relationship
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Mallory Harrison

Silxo - Head of Marketing       www.silxo.com

What is the one single most important thing a business should understand about its customers

#business


The most important thing to remember is that each customer is different; we shouldn’t be lazy in thinking we can apply
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