Managing Director

What we like best is the flexibility SoPro offer, to date we have run 8 campaigns with different targeting and messaging. Much better than us doing it internally.

ST. JAMES’S PLACE WEALTH MANAGEMENT GROUP

Company Profile

Location: London,UK
Product/Service: /
Deal Cycle: /

Target Profile

Location: UK
Industries: All
Company Size: 1-50
Role/Function:  Senior Management Roles

Company Description

The St. James’s Place Wealth Management Group specialises in delivering face-to-face wealth management advice to individuals, trustees and businesses. SJP provides reliable and expert advice for individuals and businesses seeking to achieve four principal financial objectives: build and preserve your capital, manage your cash and borrowings, protect yourself against financial risk and manage your business more effectively

Objectives
  • Develop interest in SJP brand and services.
  • Secure sales meetings through direct prospect engagement.
Headline Results

PROSPECTS ENGAGED

OPEN RATE

RESPONSES

LEADS

COST PER LEAD

Campaign Performance Breakdown

Here's how the campaign performed across each of the industry verticals and company size brackets in scope.

Prospects Open Rate % Response Response % Leads Leads % Cost per lead
# Employees 7308 55.99% 710 17.35% 325 4.45% £45
Myself Only 13 46.15% 1 16.67% 0 0.00% NA
1 – 10 2434 66.47% 279 17.24% 129 5.30% £38
11 – 50 3498 54.15% 315 16.63% 156 4.46% £45
51 – 200 798 43.61% 80 22.99% 35 4.39% £46
201 – 500 139 40.29% 12 21.43% 1 0.72% £278
501 – 1000 35 54.29% 2 10.53% 0 0.00% £70
1001 – 5000 157 39.49% 13 20.97% 0 0.00% £314
5001 – 10000 40 32.50% 1 7.69% 1 2.50% £80
10001+ 138 31.16% 7 7.69% 1 0.72% £276