Managing Director

What we like best is the flexibility SoPro offer, to date we have run 8 campaigns with different targeting and messaging. Much better than us doing it internally.

ST. JAMES’S PLACE WEALTH MANAGEMENT GROUP

LUXURY EVENTS COMPANY

EXONAR

Company Profile

Location: London,UK
Product/Service: /
Deal Cycle: /

Target Profile

Location: UK
Industries: All
Company Size: 1-50
Role/Function: Senior Management Roles

Company Description

The St. James’s Place Wealth Management Group specialises in delivering face-to-face wealth management advice to individuals, trustees and businesses. SJP provides reliable and expert advice for individuals and businesses seeking to achieve four principal financial objectives: build and preserve your capital, manage your cash and borrowings, protect yourself against financial risk and manage your business more effectively

Objectives

Develop interest in SJP brand and services.
Secure sales meetings through direct prospect engagement.

Headline Results

PROSPECTS ENGAGED

OPEN RATE

RESPONSES

LEADS

COST PER LEAD

Campaign Performance Breakdown

Here's how the campaign performed across each of the industry verticals and company size brackets in scope.

	Prospects	Open Rate %	Response	Response %	Leads	Leads %	Cost per lead
# Employees	7308	55.99%	710	17.35%	325	4.45%	£45
Myself Only	13	46.15%	1	16.67%	0	0.00%	NA
1 – 10	2434	66.47%	279	17.24%	129	5.30%	£38
11 – 50	3498	54.15%	315	16.63%	156	4.46%	£45
51 – 200	798	43.61%	80	22.99%	35	4.39%	£46
201 – 500	139	40.29%	12	21.43%	1	0.72%	£278
501 – 1000	35	54.29%	2	10.53%	0	0.00%	£70
1001 – 5000	157	39.49%	13	20.97%	0	0.00%	£314
5001 – 10000	40	32.50%	1	7.69%	1	2.50%	£80
10001+	138	31.16%	7	7.69%	1	0.72%	£276