SoPro case study: Hello Customer

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headline results

2289 / 100%
Prospects Engaged
687 / 30%
Open Rate
213 / 9%
Responses
86 / 3.76%
Leads
£53
Cost Per Lead

Company Profile

Location: BE – Ghent, Oost-Vlaanderen

Product/Service: Information Services, Software

Typical Deal Value:  /

Deal Cycle: /

Target Profile

Location: UK – All

Industries Various

Company Size  50FTE – 10,000FTE

Role/Function Owners & Senior customer roles

scenario

Hello Customer provides next generation customer experience software. Easy to use software to turn customer feedback into true employee enthusiasm and culture change from the CEO on down, right into the frontline.

Hello Customer helps a client achieve a customer centric culture by asking customers for real-time honest and open feedback; connecting all feedback back to the clients’ employees; augment with Artificial Intelligence for real insights – ISAAC, which will find the most important trends, as it will understand, interpret and categorise all feedback.

objectives

  • Helping companies across the UK and Europe to capture and make use of customer experience feedback in ways that rapidly uplift commercial performance.
  • Enabling the customer automatically to capture and centralise customer feedback across high volumes of customer interactions/engagements
  • Giving the customer the right tools to visualise, understand and precision manage engagement in better informed and genuinely impactful ways

email chain length

2

3

4

5

campaign stats

Prospects Open Rate % Response Response % Leads Leads % Cost per lead
Total: 2289 30% 213 9% 86 3.76% £53
51 – 200 28 54% 5 18% 5 17.86% £11
201 – 500  496 30% 57 11% 25 5.04% £40
501 – 1000 696 28% 54 8% 22 3.16% £63
1001 – 5000 282 27% 26 9% 8 2.84% £71
5001 – 10000 447 34% 37 8% 14 3.13% £64
10001+ 742 31% 63 8% 43 5.80% £35

the story

  • Thank you SoPro team, we are very happy with the results we have seen from our campaign and can’t wait to kick off another campaign!

    Ben Tresham UK Sales Director